Where does Carolina Ranch Beef come from? What's our story?
Carolina Ranch Beef is from Double J Ranch in Clayton, North Carolina, with over 500-acres of rolling hills and beautiful scenery roaming with cattle. It was founded 75 years ago by Carolina Packers founder John Jones Sr. to help supplement the cattle and hogs used to produce Bright Leaf Hot Dogs.
At the time, Double J Ranch was one of the largest, self-sustaining, and most notable farms in North Carolina. The farm had five hog houses, more than 500 heads of cattle, and 125 horses. Top hogs, Black Angus cattle, and bulls were raised here and brought to Carolina Packers to make fresh hot dogs. There was also a mill on the land where feed was made for the cattle and hogs.
The 1960s to the 1990s was a busy time at Double J Ranch. On top of providing hogs and cattle for Carolina Packers, Buck Jones and Jean Jones, had a passion for horses. They were members of the American Quarter Horses Association. After spending the week making Bright Leaf products, the Jones' traveled the country on the weekend showing horses. As time went on, some horses were sold away, and the rest were donated to the Boys and Girls Club.
Double J Farm hopes to be around another 75 years to continue a legacy of providing the highest quality local beef for the community.
What is local pasture raised beef?
Pasture raised beef are cattle that spend most of their life roaming and grazing the fields engaging in natural behaviors, and eating pasture plants.
Where can you buy Carolina Ranch Beef?
Carolina Ranch Beef is exclusively sold at the Bright Leaf Country Store located at 2999 S Brightleaf Blvd. Smithfield, North Carolina 27577. The store is open Monday - Friday, 8:30 AM - 4:30 PM. If you have questions about the beef, contact Kurt Byrd at kbyrd@carolinapackers.com.